The other top 4 brands were Google Cloud, SAP, Microsoft and LG Electronics. Since then, the Stuttgart-based blogger has expanded her business and now works in a team of three, including her husband, on recipe videos, e-books and other editorial content. In the Global English debate on Environmental Sustainability we identified the top 5 Tech brands influencing this community. Being fully raw means that she eats only raw fruits . Aside from her published book, podcast, and multiple articles contributed online, Kamea is also the founder of UPROOTED, a 100% reader-supported newsletter that critically examines all things related to sustainability. The German web video producer was married to Bibi from BibisBeautyPalace and the couple has two children. Their career aspirations include acting and hosting. Rianne is best known for her Instagram vs. reality posts. Environmental influencers, regardless of their notoriety or fan base, are crucial in educating the public about the need for environmental conservation. For example, the Viennese Madeleine Daria Alizadeh, who campaigns for a sustainable lifestyle without plastic on her blog DariaDaria and in her podcast "A mindful mess" and is particularly committed to fair trade fashion. In 2013, Wendy started her eco-blog, Moral Fibres, to cover all aspects of sustainable living from ethical fashion to eating seasonally, saving energy, and everything in between. Her followers are mostly women aged between. Francesca created her blog, Ethical Unicorn, to chronicle her journey to low waste living and conscious consumerism. They founded Viertel \ Vor, their online magazine, in 2016. How did influencers become so important to young people today? Eventually, her blog started to gain recognition as it was nominated for Sundried Blogger Award in 2019 and ranked number one in thetop 10 green blogs. They claim to provide a simple, healthy approach to living that extends beyond the kitchen and employ gluten-free, grain-free and refined sugar-free dishes. Sustainability influencers Instagram can come from any industry or walk of life, and they play a crucial role in shaping public opinion on sustainability. Ulrichis specialized in Blockchain for Renewables, PV system integration and PV development at a global scale, among others. Jhanneu has partnered with several trusted brands that promote ethical and eco-friendly products. She is also a member of the scientific advisory board of the French Environment and Energy Management Agency ((ADEME) and is on the Board of the European Renewable Gas Registry (ERGaR). Since her early childhood, she has been taught to love nature and appreciate its beauty. Find out who is the #1 Instagram creator in 2023 and get a list of the most popular Instagram accounts. Connies fascination with art and nature is evident in her Instagram @connieandluna where she uploads beautiful photographic content and uniquely personal stories revolving around the topics of travel, lifestyle, home, gardening, sustainability, fashion, and beauty. She is the author of two best-selling cookbooks, Eat Happy(2017) andEat Green (2020). Germany has been called the worlds first major renewable energy economy. TARA MCKENNA @zero.waste.collective (427K), 2. Please review the details and accept the service to see this content. Being a graduate of Psychology, Environmental Studies, and Marketing at the same time, Kamea Chayne, one of the top sustainability influencers, made it possible to come up with a holistic approach to sustainability and wellness. For many years I never thought about what I bought and at whose cost these clothes were produced, admits Nasemann. Olivia aims to spread the message of veganism, minimalism, low-impact living, and self-love that is easy and attainable for everyone. She became viral for collecting all of the waste she has created in a 16oz mason jar. This picture-perfect medieval city is celebrating its 900th anniversary, but its innovative design makes it one of the world's most sustainable and liveable cities. Just sustainability is a concept that emerged from the environmental justice movement, which seeks to address the disproportionate burdens of environmental . Blue Ollis is a Brighton-based sustainability influencer, and one of the best environmental influencers, who is a keen supporter of slow, intentional living, veganism, minimalism, zero waste living, and holistic wellness. Since then, the Cologne native has been vlogging about lifestyle, fashion and cosmetics. Find Top All categories Influencers in Germany for February, 2023. There are also donations from fans of sustainability Instagram influencers that pay for behind-the-scenes content or special access to exclusive events like meetups or private workshops given by sustainability Instagram influencers. Xi shares recommendations for Chicago trips, Midwest hikes, travel, & sustainable living through her Instagram and TikTok accounts. Connie Cao is Melbourne-based travel, lifestyle, home & sustainable living blogger, photographer, and influencer. MADELEINE OLIVIA @madeleineolivia (87.6K), 22. Changemakers and eco influencers you should follow Get an overview of important personalities who want to change the world with fair fashion. Check our LCOE calculator. Shae used to collaborate with leading fast fashion companies but was saddened over how cheap and fast clothes and trends were coming at the expense of others. BibisBeautyPalace is Bianca Bibi Claens Youtube channel. They follow him for content on friends and family (21.7%) and sports and fitness (22%). Recirculation of resources helps in providing clean and green jobs. With a focus on the energy sector, Stephan is the CEO of the tetraeder group, a consulting and service company for information and communication processes within planning processes. And we are in a position to decide how and where it is used.. With a background in industrial engineering and a MSc in production engineering and solar, Hendrik counts with more than a decade of experience in energy and a latter focus on PV. (Anzeige/ad) Nur noch heute: Mit dem Rabattcode Fabi25 spart ihr 25% auf das" In her YouTube bio, Pamela Reif describes herself as Your online training buddy and offers free fitness videos and workout plans to her 8.73 million subscribers on the video platform. She has also started growing her food, using eco-friendly and ethical products, and creating her chemical-free cleansing products to lessen her carbon footprint and waste. She has become a well-respected voice in the larger sustainability movement since she started her advocacy for social and environmental justice in fashion and minority representation. Perth-based Kiwi content producer Holly Noakes, one of the best environmental influencers, has always dreamt of owning acreage and living a sustainable lifestyle, but according to her, shes starting with what she has and learning as much as she can in between. Four million subscribers* follow him on YouTube, six million on Instagram (engagement rate, Luca Tilo Scharpenberg, 26, is a YouTuber, podcaster (, his webshop. When her highly stressful job as a law practitioner had taken a toll on her health, Abby Cannon decided to leave the legal profession to pursue a degree in Nutrition. She uploaded her first video on YouTube in February 2016, 2 months after she quit her job to pursue her dream of running a business. As role models, Sinnfluencers try to motivate their followers to shape a better future. She took to Instagram her personal views about becoming sustainable, believing that no one is perfect at being completely sustainable ALL the time. Sedona also runs a video podcast called Intentional with Sedona Christina and Tay which primarily focuses on discussions about plant-based & vegan wellness, realistic zero waste living, minimalism, self-care, ethical consumerism, secondhand fashion/life, health, creativity, and entrepreneurship. Alli is also fond of thrifting fashion hauls, beach camping, and wanderlust activities with her husband, Nick. 13. By using Instagram as a platform for promoting positive change, sustainability influencers Instagram are helping create meaningful conversations around various topics related to sustainability by engaging audiences in ways that traditional media outlets might not otherwise reach ultimately leading us towards a better future for our planet! In addition to providing advice, sustainability influencers Instagram also work to raise awareness about important environmental issues. andysparkles is a personal lifestyle, beauty and fashion blog from Berlin. As an eco-content creator, Nicole, one of the most famous environmental sustainability influencers in 2022, has partnered with several brands such as Organic Basics, Vivo Barefoot, and Brita to name a few, and aims to help more environmentally-conscious brands to grow their platform through content curation, copywriting, and SEO. She has recently published a book entitled, An Almost Zero Waste Life, which contains practical tips, strategies, recipes, and DIY projects for reducing wasteand achieving a sustainable living lifestyle. Jessica Clifton is a digital creator, lifestyle blogger, ethical fashion enthusiast, and one of the Top Sustainability Influencers based in Arizona who is on a mission to share her knowledge about sustainable living by offering advice, zero waste tips, product reviews, and her personal experience on her Instagram. Buy local as this reduces the need to import goods and empowers locals. Madeleine shows us her inspiring outfits and favorite trends, as well as writing about how we as individuals can help our planet. How much do sustainability Instagram influencers usually make? Sustainable Brands '22 is the global event for regenerative brands and leaders. Micaela Preston is a published author, professional blogger, Sustainable Brand Champion, and Health & Wellness Expert based in Minneapolis, Minnesota. Andrea Funk reports on fashion and beauty, travel and interior, DIY, hotels and cats. I want to give little bite-size morsels on the side that are easy to understand. They present facts and give advice on minimalist, conscious consumption and waste prevention and also recommend shops with ethical fashions. As one of the top sustainability influencers, Lauren started Package Free shop in Williamsburg in 2017. As a result, she started the Mindful Momma blog with a mission to offer simple solutions and inspiration for healthy, natural living. Influencer agencies benefit from the expertise of eco friendly influencers as they bring valuable insights into the latest trends in sustainable living. Now she uses her platform to inspire and equip people to live a more sustainable, informed lifestyle while upholding social justice. This is particularly true in the fashion industry where slow, low impact fashion is now preferred over fast fashion. Table Of Contents Top Sustainability Influencers on Instagram 1. Shae Burns, one of the most famous environmental sustainability influencers in 2022, is a sustainable fashion and lifestyle blogger who is passionate about living a more conscious life. Influencer marketing has become a powerful way for brands to reach out to their target market. In the following lines, you will find a list of influencers in Germany that will help make this happen. Sustainability influences purchasing behaviour. The Los Angeles Times, The Boston Globe, and Edible Boston have all highlighted Dianas work. Calle de Gnova, 9 1st floor28004 Madrid, Spain+34 687 692 530, This project has received funding from the European Unions Horizon 2020 research and innovation programme under grant agreement N 643381-TBVAC2020. Melissas sister, Jasmine, worked as a model after graduating from high school, bringing her own food to photo sessions and eventually starting a meal delivery service, which Melissa followed. On top of this, she is chairwoman of The Forestris AG, a German-based forestry services company, KOMSA AG, leading service providers in the ICT industry, as well as a Managing Director of is Derossi Investment GmbH, a holding focused on sustainability and digitalization. For that reason, she founded MelaninASS ( short for MelaninAndSustainableStyle), an evolutionary online platform that discusses the issues and celebrates the success of communities of color in Sustainable Fashion and Beauty spaces. Diana is a frequent speaker at universities and international conferences where she speaks about nutrition and sustainability, social justice, animal welfare, and food policy issues. She began her journey to sustainability only a year ago and observed how most zero-waste advocates rarely talk about the realities of the movement. Sustainability Instagram influencers produce a wide range of content that is intended to spread awareness about sustainability, green living, and environmental protection. Ontario-based student and eco-blogger Kat, one of the best environmental influencers, has grown passionate about saving the planet, (imperfect) low-waste, living, ethical fashion, flexitarianism, conscious consumerism, mindfulness, and intersectional environmentalism. She is the CEO of BrushwithBamboo, an eco-friendly company that sells the worlds first plant-based bamboo toothbrushes, travel cases, and other oral care products. This trust makes the use of influencer marketing a powerful tool for advertisers. Angela Gutirrez 26 May, 21 With a share of 45% of power production in Germany in 2020, renewable energies have played a key role in the past few years. She utilizes her blogandInstagrampage to send her message across to reduce plastic use and to provide simple swaps to be more sustainable, alongside discussion of reducing emissions, tackling the demand for food banks, and more. She previously worked in Private Banking for nearly 5 years but left a promising career to pursue her passion. In a world where sustainability is becoming more and more important, these influencers are essential in helping to create a more sustainable future. In addition to sponsored posts from brand partnerships and projects commissioned by companies/brands directly related to sustainability initiatives/goals, sustainability Instagram influencers also generate income through affiliate links shared within their posts or stories as well as through exclusive memberships offered by followers. During her Ph.D. at the University of Amsterdam, Emma published 5 research articles and gave several presentations at international conferences. ANNE-MARIE BONNEAU @zerowastechef (180K), 8. After studying civil engineering, he has been working in solar power projects for more than a decade. Influencers are using social media to inform and promote positive #sustainability messages. "If the first question asked at birth is whether it is a girl or a boy and the world is then split up into pink and blue, it is not surprising that media usealso develops differently," Tillmann said. Doreens trajectory is a journalism one, and she now advocates for products and services that enable sustainable economies. The 26-year-old Diana zur Lwen used to produce videos of makeup tips and shopping hauls. She became viral for collecting all of the waste she has created in a 16oz mason jar. Fully committed to sustainability and future-oriented is Kerstin, a member of the Senate at the German Fraunhofer Institute. Country Crock is breaking barriers in the plant-based aisle, here are six influencers doing the same in their own way. Melissas sister, Jasmine, worked as a model after graduating from high school, bringing her own food to photo sessions and eventually starting a meal delivery service, which Melissa followed. The YouTuber published his first video in February 2012, and now releases a new video on his channel every Friday. She started her blog, Thoughtfully Sustainable, with a mission to make the science behind sustainability and the wonders of the natural world accessible to everyone. Born in Aachen, Germany, Julien Bam is a web video producer, singer, voice actor and podcaster whose real name is Julien Zheng Zheng Kho Budorovits. Kate has been living a disposable plastic-free life for a decade and has developed effective strategies on how to reduce single-plastic use, which she shares in her book, I Quit Plastics, a practical guide that is packed with information, how-tos and tips to help you cook, clean, shop, wear and live plastic-free. The first place by influencer type goes to business leaders (59.3%) and the last spot in the top 3 is for journalists (13.5%). Houston-based Eco-activist and writer Diandra Marizet Esparza, one of the best environmental influencers, used to work as a stylist for a leading fashion brand before she realized her true passion as a sustainability influencer and conscious curator. Sustainability Instagram influencers, also known as eco-influencers, are individuals who use social media platforms, such as Instagram, to promote environmentally conscious lifestyles and sustainable living. A tiny effort can shift mountains-do your best to reduce your negative impact through changing your choices. ASHLEIGH NORRIS @thesoulfulsprout (52.2K), 52. Moreover, partnering with eco friendly influencers helps make sustainability more visible in mainstream media outlets like magazines or television shows by showing off eco-friendly products on these platformsmaking it easier for people to access information about living sustainably without having to search out specialized websites or publications themselves. As one of the most famous male sustainability influencers in 2022, he has been featured on thousands of media outlets including National Geographic, BBC, CBS This Morning, Discovery Channel, USA Today, LA Times, The Guardian, Huffington Post, and many more. She strongly believes that the earth is the one thing that we all have in common, and its in everyones best interests to protect it. She discovered that there are plenty of eco-conscious brands that do good, and so she became inspired to live a conscious lifestyle and created her lifestyle blog, Shae Necessities. According to her, not everyone can be zero waste because you have to be privileged for that. The two girls main followers are women (76.1%) aged between 18 and 24 (53.2%). Jonathan is active throughout his social media accounts like Instagram, Facebook, Blogger, and Twitter where he documents wasteful practices while providing simple solutions and alternatives. From luxury brands to drugstores and small online commerce, everyone wants to work with content creators and use their reach to their own advantage. Her IG feed is packed with tips on how to reuse common household items like toilet paper rolls. and fitness (55.7%), friends and family (45.4%) and fashion (44.7%). DIANDRA MARIZET ESPARZA @diandramarizet (16.4K), 69. Do sustainability brands work with eco friendly influencers? "I want to make people aware that they should reflect on their behavior and I'd like to use my reach for that." With more than 15 years of experience in communication and sales, he is a Senior Manager at RWE, one of the main German suppliers of electricity. Location: Omni La Costa, Carlsbad, CA. They also offer advice on how to make your home and office more environmentally friendly. With more than three million followers, she is one of the most successful female influencers in Germany. Marcel Thomas Andreas Eris, better known as MontanaBlack, became famous through his gaming livestreams on Twitch and YouTube videos. But I really want to stress that we cant save the climate simply as consumers. Therefore, you need to find influencers in that location. Why are sustainability influencers Instagram so popular? @earth_hour is an organization that hosts an annual event called Earth Hour. Karishma runs an Instagram page @_makeearthgreatagain, where she voices out her concerns about climate crises, plastic pollution, and other related environmental and social issues. Juliens followers are both female (50.8%) and male (49.2%) aged mainly between 18 and 24 years old. Sustainability influencers Instagram use their platforms to share stories, thoughts, and advice on living more sustainably, from green fashion tips to composting at home. are 20 years old and want to use social media to draw attention to things that [they] care about, as they told, , in an interview. In 2020 Erin becameQueen Victoria Marketsfirst Sustainability Ambassador. They are using social media platforms to advocate for a better fashion industry. And experts say that influencers' paid recommendations often run counter to the most basic sustainability rule of all: we can't shop our way to a better world. Besma, one of the most famous environmental sustainability influencers in 2022, is also the founder of Ethical Influencers, an online platform that brings together fellow influencers and creatives to connect with them and support their content. Sedona Christina, one of the top sustainability influencers, is a Canadian YouTube star based in Seattle, who is passionate about living an intentional lifestyle. Julian Claen, known by the alias Julienco, has been publishing lifestyle videos on his YouTube channel since July 2014. Kendal began her sustainability journey just recently, after watching the documentary What the Health. one of the most famous environmental sustainability influencers in 2022. and one of the best environmental influencers, fashion resale market is swelling, growing 21 times faster than the retail market. The same is more or less true forother European countries. Vancouver- based Chelsea Webster, one of the most famous environmental sustainability influencers in 2022, is a British environmental activist, lead organizer for the Greenpeace Vancouver Local Group, and a writer. Sustainability influencers Instagram are individuals who use the platform to promote eco-friendly lifestyles and the need for a greener, more sustainable world. Aside from her Insagram page, Christine can also be found on YouTube, Facebook, and TikTok. According to a study by the Bitkom digital association,one out of two social media users says they have difficulty distinguishing advertising from content. Katie, one of the most famous environmental sustainability influencers in 2022, believes that for a business to be truly sustainable it needs to have a balanced system of outputs and inputs meaning that time, money, and happiness need to be at equilibrium. Her love for everything sustainable began when she was in college as an Architecture and Interior design student, where she first discovered and fell in love with the principles of sustainability. Tara Kenna, a Canadian-based sustainability influencer holds the top spot. Just one year later, she won the best food blog in Germany award. Sustainable lifestyle blogger, and one of the best environmental influencers, Lottie, learned about sustainability first from a friend who is deeply passionate about it. Instagram: 4,1m Subscribers, YouTube: 931.286 Subscribers, Facebook: 100.872 Likes (Febr. 1. These days, zur Lwen's videos show her meeting politicians, sharing tips on finances and explaining vegan nutrition. Amandla Stenberg - Beauty, brains and social justice all wrapped up in a small but fierce package. She is the founder of climate tech advisory DWR eco GmbH, the co-initiator of Leaders for Climate Action and a mentor at BMW Respond Accelerator and Founders Institute. Being relatively new in the low-impact journey, shes slowly changing her lifestyle to reduce her carbon footprint on the planet. Firstly, it is useful to take a look at Instagrams statistics, as it is one of the most popular social networks with over two billion monthly active users (MAUs) and 500 million daily active users (DAUs). The so-called Energiewende (energy transformation or energy turnaround) is closely related to the EEG, and it intends to achieve a nuclear phase-out by 2022. Please check your adblocker settings. She also launched her blog and YouTube channel with the same name as well as an Etsy store where uploads knitted pieces that she created while making minimal waste. Brooklyn-based zero waste blogger and cofounder of Intersectional Environmentalist Sabrina Katz had one of the best lifestyle changes made four years after she decided to go zero waste. Erin was a consultant on the award-winning TV show War On Waste and helped organized several environmental groups such as Plastic Bag Free Victoria, Zero Waste Victoria, and Zero Waste Festival. Tim Silverwood is an environmental activist, plastic pollution spokesperson, one of the most famous environmental sustainability influencers in 2022, and an avid surfer who champions the cause of protecting the ocean and the environment from human impacts. Lauren has been living a zero-waste life since 2012. 4. Kira Simpson, one of the top sustainability influencers, is an Australian digital creator, sustainability advocate, climate optimist, and founder of The Greenhub, a fashion and lifestyle blog, directory, and online magazine that focuses on sustainability and ethical consumerism. A plastic-free home can be quite challenging, but Kate, one of the top sustainability influencers, proves that it is achievable. Just one year later, she won the best food blog in Germany award. Eco friendly influencers gain the opportunity to work with well-established organizations while reaching a wider audience in the process. With a basis on digitalization and big data, tetraeder solar was founded, which has the focus on survey and prognosis of renewable energy potentials, as well as the use of these results for different sectors. Customers Her actual name is unknown, . those at the top of the rankings are few and far between, places four to eleven and even 20 to 100 times the value, Out of the total population of Germany (83.89 million. Erin is the person behind one of Australias popular zero-waste blogs, The Rogue Ginger, where she has documented her plastic-free and zero waste journey since 2013. This made her believe personal finance is just as important as zero waste living if you truly want to live a sustainable life. followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). SAMANTHA WHITE @livingwastefree (24K), 51. As a sustainability influencer, Anna is committed to teaching mothers and other people to live more sustainably and feel happier, healthier, and more relaxed. Despite inflation: Consumers in Germany decide to buy sustainably. Jobboard Influence, 2022 Kolsquare. Lauren Singer is an environmentalist, entrepreneur, blogger, and one of the top sustainability influencers who is a firm advocate of a zero-waste lifestyle. Among others, he has helped to build the biggest MW PV Systems at Shell Solar. She believes that environmentalism is intersectional and should be viewed through the lens of sustainability and social justice. She also runs a blog, Simple(ish) Living, where she posts some recipes, DIY stuff, and reviews of low waste or ethical products. What are some of the challenges grid operators face in the clean energy transition and what are some practical solutions? Helping to create a more sustainable, informed lifestyle while upholding social justice green. 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